Balmain Plaza 66

To enhance their brand image and create a unique experience for Chinese clients, global top luxury fashion brand Balmain invited the talented Shanghai based French designer Thomas Dariel, to design their newest flagship stores in Plaza 66 mall.

By mixing classic French style with modern trends, Dariel Studio designed strikingly elegant and exquisite flagship stores in Shanghai.

As an iconic fashion brand, Balmain stands for French elegance. Thomas translated this into the details of the whole store designs by integrating craftsmanship and textured details in a modern and attractive way.

法国顶级奢侈时尚品牌Balmain 希望升华品牌形象,为消费者带来全新而独特的体验。为此找到来自法国的知名设计师Thomas DARIEL,为其重新设计位于静安嘉里中心(Plaza 66 Mall)旗舰店。

Dariel Studio糅合了法式经典风格与现代潮流,精心打造出一个具有精致而优雅的上海旗舰店。

作为举世公认的时尚标志,Balmain的品牌名字代表着对法式优雅独到的理解,Thomas 将此诠释于整个店铺的细节设计中,通过融入手工艺和独特细节,使空间呈现得更为时尚而富有现代吸引力。